Saturday, May 18, 2013

Ana's 1st "bazaar"

Joined AHVA Kiddie Bazaar during the AHVA's luau party.  It was a great experience that taught me a lot of things about selling, getting to know the customers and making money.

* For about 150 people, I sold to about 15 customers.  10 of them bought the pack of 6 rather than the single (granted most of them were friends trying to be nice to me ;) )... Packaging for big packs will be really important to make sure it feels worth their money :)
* Sampling up front is great to make the customers more comfortable with just reaching for one.
* Come up with interesting flavors.  Even if I don't necessarily love it, who knows who will?  Turns out the pink lemonade was one of the best sellers :)  Safe flavors are safe - but fun flavors will make people want to try & buy more.
* Making a profit needs to consider not just COGS and overhead (labor, materials, supplies) but also cost of the rest of the inventory that will not be sold.
* Of all my customers today, people don't ask for the price until they've decided to buy.  Don't lower the price but make it worth their money by offering a great package deal or making the product extremely delicious & look really appealing.
* Oh and humidity is a downer!  It will really be important to package each one individually.  Aircon kitchen will be key and storing the goodies properly.

Afterwards, we attended Noie's 2nd birthday party :)

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